NEWS
The reasons are;
1) Some senders have sent us the important fax message by mistakes.
2) We also might have sent our message through fax to wrong addresses.
2. After the May 20, 2024, we will use the current fax numbers as telephone numbers for the English language communication only.
Your kind understanding and cooperation would be appreciated.
IVS Division
SHOCHU
Seishu or Shochu?
Nihonshu is called Japanese sake in English. Nihonshu has another name, Seishu, which actually looks clear and pure as its Japanese meaning of Seishu.
Lots of people from foreign countries pronounce Sake into Saki. However, if they live in Japan long time, they are accustomed to Japanese pronunciation and may be able to pronounce Japanese properly. Naturally, some foreign Sake enthusiasts say that they should pronounce it as SAKE instead of SAKI.
If he is a Shochu-geek, he might even point out that Shochu could be called Shocchu with doubled consonant somewhere in Kyushu area. If some foreigners are "fitted" with Shochu, they seem to be outstanding geeks. I am very anticipating such Japanese alcoholic geeks being publicity agents to the world.
By the way, I mentioned Shochu as “Japanese national sake “last time. But, when it comes to "Japanese sake", it would be overwhelming for foreigners to think that sake is a representative of alcohol in Japan. In other words, many people including Japanese and foreigners think that the alcohol that represents Japan is sake (Nihonshu or Seishu).
However, it is wrong and misunderstanding. In reality, Shochu is overwhelmingly higher than Sake (Nihonshu or Seishu) in terms of domestic production volume. In other words, the sake that represents Japan is actually Shochu, not Sake(Nihonshu or Seishu).
The National Tax Agency (NTA) publishes detailed statistics for alcoholic sales every year. Since the production of Shochu reversed that of Sake (Nihonshu or Seishu) in 2001, the difference in quantity between the two categories, has only widened. According to the latest Annual Report (2019) by National Tax Agency, when converted fairly to alcohol volume, the volume of Shochu is 728,000 Kl, while that of Nihonshu (Seishu) is 392,000 Kl. Namely Shochu is about 1.85 times of Sake (Nihonshu or Seish).
Therefore, there is clear evidence to call Shochu as a Japanese National Sake. Japanese national Sake is Shochu, which we must appeal to foreigners and the markets strongly and proudly. And we should try to spread the many featured good points of Shochu to the world.
Visa
/Immigration
/Jobs
Entertainment
Tour Spots
About Us
Naniwa-Ku, Osaka-City, Osaka Pref.
(FUKUDA Realty. NAMBABldg)
ZIP:556-0016
Location
TOPICS
change the history.